There’s a special kind of magic in Africa — the whispering grasslands at sunrise, the thunder of migrating wildebeest, and the ancient landscapes that make you feel deeply connected to the earth.
For travelers planning their dream safari, two names often come up: East Africa Wild and Kensington Tours companies known for creating unforgettable journeys, but with very different approaches to travel.
So which one offers the better African adventure?
The locally grounded authenticity of East Africa Wild, or the polished, ultra-comfortable tours of Kensington?
Let’s dive into a detailed, honest comparison to help you choose the perfect safari experience.
Company Overviews
East Africa Wild

East Africa Wild is a boutique, locally owned safari operator founded by East African conservationists who grew up in Kenya and Tanzania. Their safaris focus on authenticity, wildlife immersion, culture, and sustainable tourism.
Their philosophy is simple:
“Travel should connect you with Africa’s soul.”
From the Maasai Mara to Serengeti, Ngorongoro Crater, and Zanzibar, they offer personalized journeys led by expert local guides.
Key Destinations: Kenya, Tanzania, Uganda, Rwanda, Zanzibar
Unique Strength: Deep cultural connection, local ownership, custom-made safaris
Kensington Tours

Kensington Tours is a global luxury tour operator offering tailor-made travel experiences across more than 100 countries. Their African safaris feature high-end lodges, private transfers, professional guides, and smooth, polished itineraries designed for comfort.
Their style is refined, elegant, and ideal for travelers who want a luxurious, stress-free safari without worrying about logistics.
Key Destinations: Kenya, Tanzania, South Africa, Botswana, Namibia
Unique Strength: High-end personalized luxury with a global service team
Feature-by-Feature Comparison
1. Safari Style & Experience
East Africa Wild focuses on immersive, nature-centered experiences. Their tours are built around wildlife behavior, cultural storytelling, and the rhythm of the land. Every moment feels real — like you’re part of Africa, not just visiting it.
Kensington Tours delivers smooth, luxury-centric itineraries. Their focus is on comfort, premium accommodations, and curated activities backed by an international brand.
Verdict:
- East Africa Wild: Best for authenticity, cultural connection, wildlife immersion
- Kensington Tours: Best for luxury, comfort, polished itineraries
2. Customization & Flexibility
East Africa Wild builds every itinerary from the ground up. Whether you want balloon safaris, private guides, cultural village visits, gorilla trekking, or exclusive migration routes — they tailor the entire experience based on your interests.
Kensington Tours also offers customized trips, but customization is often limited to choosing from a collection of pre-designed templates.
Verdict:
- East Africa Wild: True custom safaris
- Kensington Tours: Semi-custom luxury itineraries
3. Pricing & Value for Money
Kensington Tours is known for luxury, and their safaris can be significantly more expensive — often starting from $7,000 to $12,000+ per person.
East Africa Wild offers a balance of affordability and boutique comfort. Their pricing is flexible, transparent, and often 40–50% more affordable than high-end global brands.
Verdict:
- East Africa Wild: Best value for luxury + authenticity
- Kensington Tours: Premium pricing for luxury travel
4. Guide Expertise
This is a major differentiator.
East Africa Wild’s guides are born and raised in East Africa. They understand animal behavior, regional history, culture, and the land better than anyone.
Kensington Tours uses excellent guides, but they often subcontract through lodge networks — meaning the guide may vary during the trip.
Verdict:
- East Africa Wild: Local, deeply knowledgeable guides
- Kensington Tours: High-quality but not always consistent
5. Sustainability & Community Impact
East Africa Wild invests directly in local communities, conservation programs, and eco-lodges. Their tours help empower indigenous groups and protect wildlife.
Kensington supports sustainable travel initiatives globally, but local community involvement varies depending on the region.
Verdict:
- East Africa Wild: Stronger grassroots sustainability
- Kensington Tours: Good global initiatives but less locally driven
6. Accommodation & Comfort
Kensington Tours excels in high-end resorts, luxury safari lodges, and premium camps. Think infinity pools, polished interiors, and elevated comfort.
East Africa Wild also offers mid-range to luxury stay options, but focuses more on boutique eco-camps and local-style lodges that feel connected to nature.
Verdict:
- Kensington Tours: Superior for pure luxury
- East Africa Wild: Best for authentic eco-lodge charm
7. Website & Booking Experience
East Africa Wild provides a transparent, easy-to-navigate website with direct contact to local experts.
Kensington’s website is beautifully designed, but detailed pricing and itineraries require contacting sales representatives.
Verdict:
- East Africa Wild: More transparent, more personal
- Kensington Tours: Premium look, less itinerary detail upfront
Comparison Table: East Africa Wild vs Kensington Tours
| Feature | East Africa Wild | Kensington Tours |
|---|---|---|
| Ownership | Locally owned & operated | International luxury brand |
| Safari Style | Authentic, immersive, cultural | Luxury-focused, polished |
| Customization | Fully personalized | Limited customization |
| Price Range | $$–$$$ (Affordable Luxury) | $$$$ (Premium Luxury) |
| Guide Quality | Local expert guides | Subcontracted premium guides |
| Sustainability | Strong community impact | Global initiatives |
| Best For | Wildlife lovers, families, eco-travelers | Luxury travelers, honeymooners |
| Destinations | East Africa only | Worldwide, including Africa |
Real-World Experience
Imagine waking up to the soft glow of dawn over the Serengeti with East Africa Wild. Your guide — born and raised in Maasai land — quietly tells you that a leopard was spotted near camp. Moments later, you’re following fresh tracks across golden grass, feeling like a part of the wilderness.
Now imagine a Kensington Tours morning: premium breakfast, polished service, and a private transfer to a luxury lodge with an infinity pool overlooking the plains. Stylish, comfortable, and effortless.
Both experiences are unforgettable but deeply different.
Which Safari Company Should You Choose?
Choose East Africa Wild if you want:
- Genuine cultural immersion
- Deep wildlife experiences
- Tailor-made trips
- Strong sustainability impact
- Authentic storytelling and local insight
Choose Kensington Tours if you want:
- A polished luxury safari
- Stress-free travel
- High-end accommodations
- Global-level service
If authenticity, value, and local expertise matter to you — East Africa Wild is the better match.
Conclusion
Both East Africa Wild and Kensington Tours deliver incredible safaris but their philosophies differ.
Kensington focuses on luxury and premium comfort.
East Africa Wild focuses on soul, community, wildlife connection, and personalized journeys.
For travelers seeking a meaningful, eco-conscious safari led by local experts, East Africa Wild stands out as the more heartfelt and impactful choice.
FAQs
1. Is East Africa Wild reliable?
Yes, it’s locally owned, licensed, and highly rated for safety, authentic experiences, and sustainability.
2. Does Kensington Tours offer luxury safaris?
Absolutely. Kensington is known for high-end lodges, private transfers, and premium hospitality.
3. Which company is more affordable?
East Africa Wild is significantly more budget-friendly while still offering boutique luxury.
4. Are East Africa Wild safaris customizable?
Yes. Every itinerary is tailor-made based on your interests.
5. Which is better for families?
East Africa Wild offers family-friendly guides and lodge options ideal for kids.
6. Do both companies operate in Kenya and Tanzania?
Yes, both offer safaris in East Africa, but East Africa Wild is locally rooted.
